TV :30 “Baby”
TV :30 “Jingle”
TV :30 “Charades”
DIGITAL The Unclickable Banner We had to resort to some unconventional tactics to slow down the over-consumption of Kozy Shack. Even if it means creating a “get coupon” button that’s impossible to click.
SOCIAL Instagram series I designed and supervised the creation of a series of Instagram posts highlighting the pudding shortage and steps you can take to protect your precious Kozy Shack. (art director: Matt Wieringo)
SOCIAL How to deal with sudden pudding urges.
OOH Nationwide pudding rationing goes into effect.
PRE-ROLL “Warning”
Once the ongoing shortage and resulting panic became too big to ignore the national news media weighed in.